• adidas
  • Randolph , MA
  • Non-Executive Management
  • Full-Time
  • 640 N Main St


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Purpose:

Develop marketing communication plan to support business objectives

Key Accountabilities:

  • Contribute to development of marketing strategy for the Victoria Beckham collaboration
  • Plan and execute global marketing plans inclusive of editorial campaigns, retail marketing, activations
  • Develop and implement influencer seeding strategy specific to VB partnership
  • Develop and implement digital strategy and experience by collaborating with VB team, newsroom, DBC and agencies; inclusive of website creation and launch, social media approach and digital content
  • Manage ecom accuracy: data, photography
  • Collaborate with agency partners to develop content from brief to execution against product launches and brand moments
  • Drive cross-functional teams across product, marketing and sales as well as with the VB team to ensure we respect timelines and deliver against goals
  • Manage the global MWB budget for VB

Knowledge Skills and Abilities:

  • Strong strategic and analytical skills
  • Knowledge of the Sneaker culture
  • Strong knowledge of internal organization and systems
  • Experience and ability to navigate and collaborate with diverse groups both internally and externally
  • Very disciplined and self-motivated
  • Highly organized with a strong work ethic that can lead a team effectively externally
  • Proactive, strong detail orientation and organizational skills
  • Strong written and verbal communication

Qualifications:

  1. Bachelor s Degree minimum 8 years related experience
  2. Strong PC proficiency (Word, Excel, PowerPoint) and verbal/written communications skills are required.
  3. Candidate must also possess strong detail orientation, organizational skills, service-oriented mindset.


* The salary listed in the header is an estimate based on salary data for similar jobs in the same area. Salary or compensation data found in the job description is accurate.

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